Have you ever visited a site only to wait 30+
seconds while an animated "introduction" or some huge
graphics load? How annoying - most people won't be as patient!
is still the dominant connection speed, despite the growth of
high-speed broadband internet connections.
The majority of users still access the internet via a standard
56kbps modem - even your commercial customers may be dialing
in from a hotel room.
Research consistently shows that
users eschew flashy, slow-loading, 'all bells and whistles'
web sites in favor of straightforward,
easy-to-navigate, information-rich sites.
Web design is not solely about visual appeal and professional
design. When it comes to web site design, less is more.
We're not talking about content - content is the reason people
going to the web! Most visitors want information, not entertainment,
from a web site. It's about designing how content
is organized and presented - making it easier
for people to discover if your website has what they're looking
At Visual Accents Design we not
only design fast-loading, professional, visually appealing
websites, but also assist in designing how your content
is organized and presented.
Promoting and marketing your website goes beyond merely making
it "searchable". Linking strategies such as submitting your website
to industry sites and specialized directories (such as your
local chamber of commerce) or requesting reciprocal links are
to increasing your website's
ranking. You can dramatically increase your visibility when
in your area of expertise and distribute them to editors as free
content for their e-mail newsletters. Just ask that a link to
your website and a one-line description of what you offer be
included with the article. This is an successful "viral" approach
that can produce hundreds of links to your site over time.
Email is also an effective marketing tool for your website.
Include your web site address in your email "signature". Or use
our Email Administration Tool to
publish an e-mail newsletter.
At your request, Visual Accents
Design can tailor a multifaceted marketing approach to promoting
your website. We combine proven
search engine, linking, traditional, email and paid
advertising strategies to attract customers to your web site.